Force for Good
Nummer gegen Kummer
Force for Good. The first force-touch-sensitive film against violence against children. In this, a child's everyday life can be experienced from a peaceful and violent perspective.
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Force Touch technology, available on all iPhones from 6s upwards, measures how much pressure is exerted on the screen.
The perspective changes as the pressure on the smartphone screen increases. And that is exactly 90% percent, symbolic of the 10% of children affected by violence.
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As the pressure decreases, the user returns to the “peaceful” world.
Kunde:
Nummer gegen Kummer
Agentur:
La Red
Projekt:
Idee, Konzept & Design
Wer hat`s gemacht?
Kristina Düvern, Hannah Johnson, Alisha Dabelstein, uvm.
Produktion:
German Wahnsinn, Sterntag, Bernhard Landen, P2ER
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